Also plan how you will respond to the interviewer if they ask questions you do not wish to answer. Talk about low-hanging fruit! I get a mix from the clipping service and PR people. It really helps to know the person who sent it to me. If your company, for example, has completed an online survey of Internet shoppers, include a brief overview of the results in the electronic press release then follow that paragraph with the URL or home page address where complete survey results are published.
I write something catchy and have it prepared in my Word file with the press release. Did you like this post? Include your contact information and encourage the editor to follow up with you. Asking yourself that question should give you the top line.
I write something catchy and have it prepared in my Word file with the press release.
Send the e-mail from a person that the journalist is most likely to know or remember. Get back on their radar by following up. Hit the send button. Considering that journalists are flooded with potential stories and pitches on a daily basis, making yours stand out from the pack is crucial.
Make it grammatically flawless.
Some journalists get thousands of emails every day! Consider starting a new Meetup group to generate buzz. Poweful Pictures I also recommend photos and graphics to build visual interest.
Items you will need Editor name and contact information Press release Address the editor by name, and make sure you send your press release cover letter to the editor of the appropriate publication section. You can produce a funny, educational or compelling video to include in your next email pitch.
Make sure your story is newsworthy Before you even attempt to write a press release, think about the things you like to read, watch and listen to in the media. Use short paragraphs sentencesand feel free to include statistics, hyperlinks, media content and quotes.
Simply download the template, insert your own logo, and change the text in [brackets] to reflect your own business and press release. Whether you are sending your press release through email or snail mail, including an effective cover letter will go a long way in gaining effective placement for your press release.
Quotes You can use separated block quotes to highlight certain aspects of your story. Offer an interesting angle for the publication regarding your press release.
Get Your Book in the News: So how do you create something worth mentioning? With that in mind, here are five rules to make sure that your press release actually drives prospects to contact you: Get right to the point in the first paragraph.
What would grab their attention and make them open it? It also helps to reward yourself for reaching your daily goals in the beginning to keep yourself on track. If you did, you might be interested in my e-book that teaches you how to write your essential book announcement press release.
Please share this link with any authors you think would find the information helpful. Direct mail offers a personal touch. Information to Include in a News Release -- A compelling e-mail subject header and headline. Company Logo The first thing you should put on your press release is your company logo at the top center of the page.Worldwide holiday specialLooking for a copy writer to write a press release for the United States Post a Project Explore.
Article Writing Browse Top Article Writers Your email address. Bid on this job. Set your budget and timeframe. Outline your proposal. Get paid for your work. How to write an effective press release Share via Email; Before you even attempt to write a press release, think about the things you.
How to email a press release to journalists Posted on July 31, by Sandra Beckwith • 37 Comments Today’s video tutorial answers what could be the question I receive the most: What’s the best way to e-mail a press release to a journalist or reporter?
Jun 12, · Follow this with personal contact information: your name, title, phone number, mobile phone number, email address, web address, and physical address. 7 Write "END" at the bottom of the last page of the press release%().
Tina Koenig is founder of the Xpress Press News Service, the first company to distribute press releases online, and via email, to the media. The company provides writing, editing, and press release distribution services to companies worldwide.
Follow these eight tips to write a great press release that will make your company look professional, accessible and attractive to writers looking for .Download